The Challenge
Beds Across America appears to be a straightforward ecommerce site. However, this is very far from the case. The client required that the site be easy enough for them to maintain without the additional expense of a full time staff member taking care of the site but be powerful enough to handle their unique needs.
The devil is in the details so the old saying goes. Due to the nature of their products, there are thousands of variations for a few otherwise simple products.